Identity
A smattering of identity work and process from over the years. Most logos start in pencil or as a list… lots of lists in logo making.
Above: Marker sketches for Mail order Puff Coffee in Portland, Or.
NW Film Center
Process
Creating an identity is more than just making a logo. It’s about building a flexible system to allow for variation within a brand that all has the similar vibe and tone.
Below: Identity pages pulled from the NW Film Center Style Guide.
AHRT offers the highest quality of training when it comes to wildland firefighting, helicopter rescue, NVG operations, and technical rescue training.
Below is a collection of exploratory digital sketches leveraging various combinations of custom iconography for helicopter and rescue (before landing on the final mark).
Advanced Helicopter
+ Rescue Techniques
